C1. Axes of Difference

Room: Skybox 206

  • Rebecca Walton, Utah State University, “Concurrent, Contradictory Myths Shaping Technology Use Across Cultures”
  • Marie Moeller, University of Wisconsin-La Crosse, “With Prejudice on the Side: Charity Technical Communication, Information Design, and Locations of Normalcy”
  • Gracemarie Mike, Purdue University, “Rethinking Approaches to Cultural Diversity”

C2. Understanding Readers

Room: Skybox 207

  • Jeremy Huston, Texas Tech University; Samuel Howard, Texas Tech University; and Joyce Carter, Texas Tech University;  “Accept or reject: Exploring eye tracking and other methods for investigating rhetorical decision-making”
  • Erin Friess, University of North Texas, "The effect of personas on heuristic evaluation"
  • K. Alex Ilyasova, University of Colorado at Colorado Springs, “Exploring the ‘Emotional Side’ of Technical Communication”

C3. Ethics

Room: Skybox 208

  • Jeff Pruchnic, Wayne State University,  “The Atlas of Love and Hate: William Bunge's Detroit and the Quantitative Representation of Ethical Relationships”
  • Conor Shaw-Draves, Ivy Bridge College of Tiffin University, “Ethical Cartographies: Digital Information Visualization and the Teaching of Ethics in the Technical Communication Classroom"
  • Barbi Smyser-Fauble, Illinois State University, “Technical Communication, Ethics, and the Healthcare Industry: Interrogating the Silencing of the ‘Non-Expert’”

C4. Environment and Risk

Room: Skybox 209

  • Kenny Walker, University of Arizona, “What Prudence Dictates, Despite These Uncertainties: Mario Molina and a Rhetoric of Uncertainty in an International Science Controversy”
  • Scott Kowalewski, Virginia Tech, "The Case of the Ticking Pig Bomb: Beyond Believing Environmental Policy through Online Civic Discourse"
  • Donna J. Kain, East Carolina University, “Climate Change and Sea Level Rise: Technical Communication Beyond the Belief of Many”

C5. Web Use and Design

Room: Skybox 210

  • David Cowsert, Utah State University, “Internet Usage by Users with Significant Visual Impairment”
  • Patrick Thomas, University of Dayton, " Quantifying Belief: Surveying MS Patients' Web-Based Information Search Practices"
  • Jeffrey A. Bacha, University of Alabama at Birmingham, “Usability ‘Testing’ vs Usability ‘Studies:’ From Testing ‘Use’ to Sustainable Development Practices”

C6. MOOCs in Professional Writing: Could We? Should We?

Room: Skybox 211

  • Bill Hart-Davidson, Michigan State University, “Massive + Open: Advantages of Peer Learning and a Many-to-Many Learning Model for Technical & Professional Communication”
  • Jeff Grabill, Michigan State University, “The Seductive Economics of Scale”
  • Steve Krause, Eastern Michigan University, “MOOCs: The ‘M’ is for ‘meh’”
  • Asao B. Inoue, Fresno State University, “Self-Paced Writing Tutorial: An Experiment in MOOCing”
  • Marcy Bauman, Lansing Community College, “Think Globally, Act Locally (or 'We'll Never Be Stanford, So Now What Do We Do?')”
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